Zulfiqar Ahmed is the Chief Marketing Officer and Country Representative of ResInt Canada in Bangladesh. He has more than twenty-five years of experience in communication and brand management.
With over 30 years of experience in advertising and brand marketing as Managing Director & CEO of Unitrend Ltd, an affiliate of McCann Worldgroup, he contributed in building global brands relevant to the local market. He covered many categories from FMCG to financial and industrial products. Nescafe, Coca-Cola, and Standard Chartered Consumer Banking are worthwhile mentioning.
Stressing on the principles of passion for qualitative brand building he has been pivotal in developing a new breed of young energetic advertising professionals in the marketplace.