Publications

Research Review 2021

Publications Research Review 2021 ResInt has emerged as a unique research organization delivering custom research to meet clients’ specifc needs. With global …

Publications Attaining Global Standards in our Universities Universities are change-makers of change-makers, reforming, enlightening, galvanizing, and oft en creating entirely new worlds. …

Emotions and Trust in Marketing

Publications Emotions and Trust in Marketing Let’s start with the Emotions. Consumer behavior has been analyzed from a wide range of perspectives: …

Publications Contradiction or Paradox: Poverty and Inequality and How to Tell Global poverty has lessened over the last fi ft y years. …

Publications Opinion Polls and their Credibility Learning from Mistakes If the polling profession had been correct all the time then Hillary Clinton …

Publications Marketing Good For the past seven years, my wife Rita and I have been working with subsistence farmers in Rwanda, Uganda …

Marketing Good

Publications Marketing Good This paper argues that one of the most powerful emerging technologies for combining new understandings from a variety of …

Publications An exclusive interview with Professor Philip Kotler Philip Kotler – An emblematic name in modern marketing! He doesn’t need introduction, yet …

Publications Building Bridges: Bangladeshi Diaspora in Canada Millions of Bangladeshis are now in different countries; known as NRBs (non-resident Bangladeshis) or diasporas …

Publications Social Marketing of Sprinkles: From Formative Research to Marketing Reality Stanley H Zlotkin PhD, Khalid Hasan PhD On a recent trip …

The Magic Word Pretium

Publications The Magic Word Pretium Hermann Simon On a recent trip to Rome I visited the Colosseum. I was once again amazed …

The Six Sigma Way

Publications The Six Sigma Way: Powerful and Smarter Solutions for Sustained Business Success Khalid Hasan PhD Today we are not that interested …

The Overlooked Half of the Research Business

Publications The Overlooked Half of the Research Business AL RIES There are two types of research: (1) Future research that tries to …